How can Unified Communications help a business?

Unified Communications. It has taken time, but businesses are increasingly understanding the need for this style of communication approach within their set ups.

As with our personal lives, a business now expects to be connected anywhere and at any time. Essentially, they expect the same degree of flexibility, performance and ease of use that they get on their personal mobiles from technologies in the workplace.

Mobility is an important factor in most communications solutions today but integration is the key focus now. Obviously, the mobile phone is an intrinsic business tool and its role is paramount but it’s not necessarily the first port of call. It all depends on the framework and make-up of a company.

Each individual business is unique. It therefore follows that the applications and components encompassed by Unified Communications will differ on a company-by-company basis, based upon what is relevant and useful to a particular organisation. This means that Unified Communications will be the interaction of some, or all of the following applications; Voice, Workforce Mobility, Messaging, Analytics, Conferencing, Presence and IT Convergence.

As always, it’s a case of matching technology to needs. Mobility is all about increasing efficiency whilst reducing the costs associated with building purchase/rental. Business Analytics gives management the company performance info they need to make better informed decisions about all operational aspects. Call Recording is becoming ever more important as regulation and compliance becomes key for more and more market sectors.

This is how Unified Communications can help business staff:

The Mobile Worker. If staff are on the road all day and based in multiple locations, the strategy needs to support workers who will be constantly on the move.

In this situation, the offer to staff of a dedicated business number which can be accessed via an app over any device, at any time is the answer. Done correctly, a business will see more productive workers, lower costs, and increased safety as workers are always in touch.

The Remote Worker. The benefits of remote, flexible working are two-fold, workers are happier, more productive, and waste less time travelling. The business also benefits from a more productive workforce, as well as reducing the amount it needs to spend on office space and equipment. Workers can be essentially part of the office, with all the business and social benefits that includes, without having to be part of the office furniture.

However, guaranteeing this experience is critical for this strategy to succeed: if a workers’ home phone and laptop are seen as the inferior choice to a desk phone and desktop, the remote working strategy will fall flat.

The Out of Hours Worker. Workers who need to be on-call whether in or out of the office, need to have consistent communication at all times: whether they’re in the office, or at home on their smartphone. The reliability and affordability of Unified Communications becomes critical in these situations. Being able to guarantee the service at all times becomes vital.

Cloud Service Providers have built such a rich system of interlocking elements that many of the hurdles of adopting Unified Communications are no longer present. This spans everything from integration with legacy systems to providing fully fledged contact centre functionality. Adoption is now also easier with more intuitive software with automatic rollout of new features, an ever-increasing range of compatible devices and training for end users.

To find out more please contact Alliance on 01173 700900 or email